AI-powered growth for nonprofit animal shelters
Bloom is the AI growth team every shelter deserves. We run the website, the ads, the emails, and the donations — automated, measured, done. You focus on the animals.
100% free for shelters. Every feature, forever. Plus real humans behind the AI — not a support queue.
Nine modules, one stack
Every shelter deserves a growth team. Almost none can afford one.
Your team is stretched across intake, medical, volunteers, and adoptions. No one has time to learn SEO, write email campaigns, or manage an ad account. Meanwhile, the shelters that do have those things are running away with the donors.
Out of reach for most shelters. Table-stakes at for-profit competitors.
Which means adopters and donors are finding every shelter except yours.
Free ad spend the IRS already approved. Most shelters never apply, or apply and lose it.
Bloom closes the gap. We’re the AI growth team that runs your website, ads, email, and donations — so you can run the shelter.
What would take five tools and an agency. Done for you.
One AI growth stack. Every channel that matters.
Website, SEO, ads, email, donations, campaigns — unified and automated. Click any module below to see what it looks like.
A site that builds and tunes itself
Mobile-optimized, conversion-tuned, and updated by AI every week. No developer, no webmaster, no CMS to learn.
- Custom domain & design
- AI-drafted pages, one-click approve
- Automatic accessibility + performance
- /HomeUpdated+12% conv.
- /AdoptUpdated+8% scroll depth
- /DonateAI draft ready3 suggestions
- /EventsPublished2 new RSVPs
- /AboutUpdatedSEO + 4pts
Not a chatbot. A teammate who ships work while you sleep.
Every shelter on Bloom has an AI growth operator running in the background — writing, analyzing, testing, and shipping 24/7. You review. You approve. You focus on the animals.
Writes the copy
Donation appeals, thank-yous, year-end letters, adopter follow-ups. Drafted in your voice, reviewed by you, sent on schedule.
Watches the numbers
Tracks every channel in real time. Flags drops before you notice them. Suggests the fix with the receipts attached.
Runs the experiments
Tests subject lines, donation amount anchors, ad creative, and landing page headlines. Keeps what works. Ships the wins.
The subject line AI shipped on Friday lifted open rate 3.1 → 4.8%. Keeping that variant for the next send.
Drafted from last year’s top-performer plus your recent “Taco the cat” story. Hero headline: “Taco came home last October. 73 more still need to.”
Queuing 4 new ad variants against your senior cat program. Projected +$840 in monthly grant spend recovered.
100% free for shelters. How that actually works.
Bloom never charges your shelter a dollar — not per feature, not per seat, not per donation. We’re funded entirely by donors who choose to tip the platform at checkout. If they don’t, we don’t get paid. Our incentives point the same direction as yours: make donors’ experience so good that they want to chip in.
A supporter gives
Someone donates to your shelter through your Bloom-powered site. Say, $50.
The donor decides at checkout
One optional line item offers to cover the card processing fee and leave a tip for Bloom. Totally voluntary — the donor can set it to zero at any time.
Your shelter never pays Bloom
If they cover the fee, your shelter gets 100%. If they tip, that’s how Bloom stays free for every shelter. If they do neither, your shelter pays at-cost card processing — and Bloom earns $0.
Illustrative only. Processing fees are set by the payment processor and vary by payment method.
No platform fees. No seat fees. No tiered pricing. No payment processing markup. Every shelter gets every feature — forever.
Built by operators who’ve done this before. For shelters.
Most nonprofit software is built by people who’ve never had to hit a revenue number. We have. We built and ran our own eCommerce brands — companies that lived or died by whether the email converted, whether the ad paid back, whether the site could handle the traffic. Then we looked at the shelters we loved — and realized they had none of that. So we built Bloom.
We’ve spent years running growth for eCommerce brands we built from the ground up — sites that convert, ads that compound, email that pays for itself.
We didn’t learn growth on someone else’s dime. We built and scaled our own brands. The playbook Bloom runs is one we ran ourselves, on our own money, with our own teams.
We’re Jeff and Megan. We set up every shelter on Bloom ourselves and stay involved after launch. No hand-off. No overseas ticket queue.
Your shelter. Your growth team. Free, forever.
20 minutes on a call. If Bloom is a fit, we set your shelter up ourselves this week. If it isn’t, we’ll tell you — and point you somewhere that is.
Have a question first? Email us. We read every message.